Represent NHS Blood & Transplant campaign: Blog tasks
1) What is an advertising campaign? a campaign in order to advertise a specific product or idea to a bigger wider range of audiences 2) What is the objective of the NHS Represent campaign? The NHS represent campaign is trying to encourage people from all backgrounds (mainly black and asian communities) to donate blood 3) What does this advert want people to do once they've seen it (the 'call to action')? The advert wants to encourage people to go donate blood to those who are in need of it 4) Why is the advert called 'Represent'? It conveys the idea of representing all communities and encouraging all people 5) Why have the producers chosen celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you write their names and spell them accurately . The advert has chosen celebrities in order to give encouragement and influence fans of set celebrities to enact upon what th...